5 Secrets to Making Money Online

5 secrets to making money online

5 Dirty Little Secrets to Making Money Online

For most people making money online is often very mysterious and shrouded in secrecy.

In fact many people believe that it is all a scam and not even possible.

The fact is that nothing could be further from the truth… IF you go about it in the right way!

Below is a picture of my magic whistle, and in this article I am going to use it to blow the whistle on the 5 secrets to making money online.

5 secrets to making money online

Secret #1 – What is your niche?

The biggest secret you need to uncover to make money online, is what is the niche that you will be building your online business around.

So what the heck is a niche?

Put simply, a niche is just a group of people, or a particular audience of people, and they are all searching for a specific topic online.

For example my wife loves cooking.

She and millions of other people are searching for information online about cooking.

Cooking is a niche.

I love sport… sport is a niche.

So is gardening, fishing, electronic goods, baby clothes, health and fitness, and making money online.

They are all niches.

Some of the biggest proven niche markets are:

  1. Business and finance
  2. Self-improvement/personal development
  3. Health/fitness/sport
  4. Dating/relationships
  5. Food/cooking
  6. Hobbies/skills

All of these areas have groups or audiences of people all searching for information online and they are willing to pay for it.

These niches can even be broken down further into sub-niches or micro-niches, and you will still have millions of people searching for them online.

Using cooking again as an example, a sub-niche could be Asian cooking, or Paleo recipes, or vegetarian, or vegan.

Another example I recently came across on the Internet was Wedding dresses.

In the United States there are 512,480 searches a month on google for wedding dresses, but breaking it down even further there are 1512 searches a month for vintage lace wedding dresses.

Now if you were interested in selling wedding dresses, this could potentially be something you could build an online business around.

So what is your niche?

What are you passionate about?

What are your hobbies, interests and skills?

What specialised knowledge do you have?

What magazines and books do you read?

What do other people seek your help with?

What particular niche can you build an online business around, help people with, and make money online from?

When you find your niche you will find your fortune.

We all have specialised knowledge, expertise and information that can help other people, and they will pay you for it.

This is what I believe is the greatest advantage about making money online.

You can help other people by doing something that you love and are passionate about.

So what is your niche?

Secret #2 – Build a website

5 secrets to making money online

Having your own website is like having your own prime piece of real estate on the Internet.

It is also like having your own little storefront.

You need to have somewhere for your customers to visit so they can buy something from you.

You need to have your very own website.

Now you may be saying to yourself that you don’t know how to build a website, or write code or any of the other technicalities involved.

You may think that you have to spend thousands and thousands of dollars for a web designer to build a website for you… and many people do!

But you don’t have to.

There are platforms nowadays that have taken all the technical difficulties out of it and you can actually build a website in several minutes with just a few clicks.

I have built several websites using a tool called WordPress and I have never written code in my life.

Sure, you can still learn that if you want to, but there really isn’t any need for it to build a successful website yourself.

These days it is really simple to build your own website, all you need is the right tools, training and support.

Secret #3 – Getting traffic

You may have heard the saying “build it and they will come”.

Well that’s not entirely true with your website and online business.

To make money online you will need to get visitors or what is known as traffic to your website.

The more traffic you can get to your website, the more money you can make.

So where do your visitors find your website?


For example, say you have a cooking niche and people are searching online for recipes, then your goal is to get your website ranked on the first page of the google search results so that people can find your site.

But how do you get there?

You could pay for ads.

But a better way is to learn about keywords and do it for free.

Keywords are particular phrases that people are searching for online.

Phrases such as “asian cooking recipes” or “Chinese dishes”

The key is to find what we call the “low-hanging fruit”, keywords that have a high search volume, but low competition, so it is much easier to get ranked.

If you are not on the first page of google’s search results, then no one is going to find you.

Learning about keywords and getting traffic is essential to making money online.

Getting traffic is the life-blood of your online business.

There are excellent keyword research tools out there that can help you find this low-hanging fruit very easily.

Secret #4 – Create content

The real secret to making money online is to solve peoples problems.

If you can create enough value for people, and solve their problems, then making money online becomes a much simpler process.

And you create this value in the form of content on your website.

So once you have your keywords, then you need to create content around them.

Mostly, you will create content in the form of a blog, but you can also do videos, or a mixture of both.

A lot of people also get hung up about creating content for their site.

They think that they have to be some sort of writing genius, or a star director.

Well I started writing blogs on my website in my late thirties and I hadn’t written anything since high school!

If I can do it, you can do it!

Just think of it as a conversation.

Don’t try to be anything your not.

Just relay your knowledge like you would to someone over a cup of coffee.

People also get caught up with thinking that they need to be an expert.

You have knowledge and expertise in something that other people don’t, and as you learn more you teach more.

Share your knowledge.

And you will get better.

I know my writing style get’s better as time goes on and I am often going back over my previous blogs and touching them up.

Don’t let the fear of creating content scare you off.

And you might find yourself enjoying it 🙂

The main thing to concentrate on is creating value for your visitors.

Write good quality content that helps people will also help your rankings.

Google loves it!

Secret #5 Make money

5 secrets to making money online

While it is nice to write a great blog and have heaps of people visiting your site and reading it, the whole point of having a website in the first place is to make money from it.

Unfortunately a lot of people miss this and get frustrated and give up too soon.

So it is essential that you learn how to monetise your website.

There are only three primary ways that you can make money online in any great capacity.

  1. Selling physical products
  2. Selling digital products
  3. Affiliate marketing

I will go into these areas in more detail.

Selling physical products

You can sell just about any physical product that you can think of online.

You can do something called drop shipping, where once somebody buys something they like on your website, an order is put into a wholesaler, who then ships it out to the customer.

Using a program such as Amazon, you can also sell any physical product that you can think of.

Selling digital products

Selling digital, downloadable products such as eBooks, online courses, webinars and memberships programs can be highly profitable.

Creating your own digital products is something that we should all aspire to online.

They are cheap to make, highly profitable, and for work that you do once, it can keep making you money over and over again – even while you sleep!

There is no greater feeling than waking up to an email saying that you have made a sale overnight!

Affiliate marketing

Selling other people’s products as an affiliate is the best way to start earning money online.

You don’t need to create a product of your own, you just sell other people’s physical or digital products.

Think of yourself as their business partner.

Amazon has one of the biggest affiliate programs out there, but there are literally hundreds of affiliate programs out there you can join.

How it works is very simple.

Your audience is searching for something in google, they come across something that interests them which leads to you website, they then buy something that you recommend to them, and you then make a commission.

Some commissions as an affiliate marketer can be as high as 50-75% in some cases.

Learning your skills as an affiliate marketer is the easiest and least costly way to start earning money online, and as you gain more experience, you can start creating you own digital products. (and even have a team of affiliate’s selling them for you!)

Bonus secret – Having the right tools, training and support

Now you know the 5 dirty little secrets to making money online, how do you put it all together?

You need the right tools, training and support.

The best way you can access this is with my business partners at Wealthy Affiliate.

Right now Wealthy Affiliate are offering a free starter membership, where you will have access to all the tools, training and support you need, so that you can implement these 5 secret steps.


  • Two free WordPress websites built by the powerful SiteRubix website builder
  • Powerful keyword research tool
  • Affiliate program membership


  • A 10 lesson online entrepreneur certification getting started course that will run you through picking your niche, building your website, setting it up, finding content ideas and keywords, and starting to create content.
  • Affiliate bootcamp training – phase 1
  • 2 Training classrooms


  • Access to the owners Kyle and Carson
  • Access to thousands of experienced and beginning online marketers
  • A member of the #1 affiliate marketing community today
  • My own personal support and mentorship

You won’t find training, tools and support like this anywhere else on the Internet.

Wealthy Affiliate will pull back the veil of mystery of making money on the web, so that you can finally gain the time and financial freedom that you and your family deserve and have been searching for for so long.

There is also a premium upgrade that will give you an enormous amount of additional training and support, but there is no obligation, and you can remain a starter member for as long as you like!

So join Wealthy Affiliate today and start to implement the 5 secrets to making money online!

If you have any questions or comments feel free to leave them below.

To your success,

John W. Newman

Lifestyle Entrepreneur and Online Business Mentor

Dream It… Believe It… Then Achieve It!

Love social media? Join me on Facebook, Twitter and Google Plus.


Make money online

John newman

John newman

My name is John W. Newman. Property investor, Internet entrepreneur, husband and father of four beautiful daughters. Join me on my road to financial freedom! Dream It...Believe It...Then Achieve It!


  1. Hi John, I agree with you about the 5 requirements to online success. About finding your niche, for a while I struggled to find something that I was ‘passionate’ about. I don’t think it is the right word – people are rarely passionate about things. I solved the problem by choosing a niche that I would like to learn more about.

    • Thanks for your comment Henning, and you do make a good point.

      You may not have something that you are passionate about, but you may have something that you are interested in, and want to learn about and you can build a business out of that.

      In a way, that is what I have done.

      After learning about how to build an online business myself, I am NOW passionate about helping others to create financial freedom with an online business for themselves!!

      Thanks so much for your comment, you have given me a new perspective! 🙂

  2. Really great post John on how to make money online. These secrets are well known as some of the most effective ways to really start making money online through a niche website, but I’d say the majority of people searching this topic online are unaware of this system.

    You’ve provided a really good breakdown of the process and the sources you’ve included are very helpful to streamline the process. Good Stuff!


    • Glad you liked it Todd!
      The 5 secrets really are a mystery to a lot of people when they first look into making money online, but really they are just the basic foundations.
      If you follow them however, you are well on your way to a successful online business!
      Thanks for your feedback 🙂

  3. Choosing a niche is very important and should not be done lightly. It definitely needs to be something that you are genuinely interested in, because otherwise you won’t stick at it long term. It also needs to have some way to monetize it. Some people say that any niche can be profitable, but I’m not sure I 100% agree with that. There are some things I am interested in which I’m pretty sure I could not turn into a business.

    In terms of monetizing a niche, though, affiliate marketing is definitely the best option. It is a wonderful business model because the merchant only needs to pay the marketer for the results they get. It is also great for the marketer because there is no need to hold any stock or speak to any customers.

  4. Hi John. I completely agree. Making money online is easy if you plan out and follow each of the steps that you laid out. I was a web developer back when I used to go to a job every day. WordPress will get you online faster than any expensive web developer can. If you want to learn HTML, WordPress lets you play with it on the Text tab where you create your post. My IT experience was with Java. I have been learning PHP by playing with my WordPress theme and the plugins. There are a lot of people who make money online by supporting all of the many people who use WordPress by doing that very thing.

    • Thanks for your comment Ben!
      Wordpress really is awesome for building out your websites, and really simple to use with just a little basic training!
      I certainly wouldn’t use any other platform for my websites!
      Thanks for your feedback and insight 🙂

  5. Hi John,

    I am not a very good writer. Does that matter? I am very interested in finding out about opportunities to work from home an run my own business online. I am just not sure if I could write good enough for people to be interested in what I have to say.


    • You might surprise yourself Gina!

      Like anything else, writing out content is a learnable skill and you will definitely improve the more you do it, I know I have!

      You have gifts inside you that you can share and help others, don’t let the fear of writing scare you off!

      Share your story in your own way and people will be very interested in what you have to say!

      Good luck! 🙂

  6. Hey John,

    You have a great website. The content on the secrets to making money online is great. I love the topics clearly mentioned in separate points and relative links to support it. I am a WA member and the short review on it is well

    presented, and I hope to see all the members you referred on WA. Cheers.

  7. I loved your site you gave all kind of ideas for niches and how pick one. You kind of walked us through what you need to do and the thought process. It was great to read and it actually keeps you interested. I also liked the layout I thought everything was nice and we’ll presented.

    • Thanks for your comment and feedback Jody, glad you liked my article and found it useful.

      I know what an awesome thing learning how to make money online can do for your life and the people you care about, so anything I can do to help people realise that we all have that power within us, I am happy to do it! 🙂

  8. HI there,

    Brilliant mini tutorial on the five secrets there. Very easy to follow and very well explained.

    I used to spin my wheels for about years online trying to make a buck or two. Now I am laughing at my old self, it is so easy. So incredibly easy I say a competent child could do it, say a 12-year-old with reasonable writing skills and a knowledgeable parent to guide and teach them.

    • Ha ha! Everything is easy once we know how to do it! Even making money online 😉

      When we follow a simple plan, take action and have the right support around us anything is possible!

      Glad you liked my post Derek, thanks for your comment!

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